Getting the most out of Wolfnet and KWLS Together
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You've
probably heard all the hype about Wolfnet and the KWLS, but are you really
making the most of these two great tools?
Here are a
few basics and some quick tips for getting more leads captured on
your website!
1) If you
haven't already, sign up to get your free Wolfnet search.
Instructions are here:
http://support.kw.com/pages/kwintra_newagent_FAQ.shtml#wolfnet_signup
2) Enter your
listings into the KWLS - full instructions here: http://support.kw.com/pages/kwls.shtml .
Benefits to you are that your listings will be distributed to listing
aggregators like Trulia and Google Base that have been approved by KW that
send traffic to your site when people want more
information.
Once this is
done, take one more step to fully get the benefit of these two tools
together with your listings:
3) Set your
featured properties on your Eagentc site to display "Local Market
Data". You can do this by setting the the local market data to
display in section 4.2 or your Eagentc website tool. Select the
first radio button on that page, labelled "Display your local MLS
data". Why? If you use the local
market data instead of KWLS display, you get the benefit of all the lead
capture tools in your Wolfnet account AND as a bonus any
photos you uploaded to the MLS plus any photos you put in KWLS will appear
automatically on the listing display - less work for you, and more
photos for your clients!
Here is what
you need to update in the Eagentc Site
These are
some of the lead capture tools that will show up if you use the local MLS
data setting with Wolfnet:
Some Caveats!
1) Check your featured properties after you make this change and make sure they are all there. If they are not, check that your listings in the MLS system are all flagged to be included in the IDX data feed. In most MLS systems this is the default. You can also contact support@kw.com for help if your listings are not showing up.
2) If you do a lot of co-marketing of listings make sure that your co-marketing partners ALSO have their listings marked to go into the IDX feed in the MLS system. That way, when people click featured properties on your site they will see your listings and theirs. The easiest way to check is to make sure all their featured properties show up in the featured property page on Wolfnet.
